Download Sales Agenda 2017 (18 pages) below and get on top of the sales and marketing challenges facing B2B managers and what investments they plan to make.
The 18-page report based on answers from 394 Swedish commercial executives contains:
- The biggest challenges percevied by sales and marketing organizations this year
- Distribution of development budget over different areas (e.g. training, IT-services, coaching etc.)
- Average size of development budget for small, medium and large size firms
- Share of respondents investing in different IT/sales enablement investments (CRM, social selling, marketing automation, sales intelligence, sales analytics, online engagement, mobile presentation etc.).
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